Not because they're not paying attention — because the systems they use to measure performance were never designed to show them.
The Case Leakage Scorecard™ evaluates your firm's case acquisition performance across five operational dimensions and produces a scored breakdown of exactly where viable cases are leaving your pipeline — before you ever know they were there.
You're tracking clicks, calls, and cost per lead. Your marketing agency sends monthly reports. The numbers usually look fine — sometimes great.
And yet there's a number that never appears anywhere in that report: how many of those inquiries actually became signed cases.
That's not an accident. Cost per lead is a metric that reflects well on the agency. Case conversion rate is a metric that reflects on your operations. So it stays off the report.
The Case Leakage Scorecard™ measures what those reports leave out — the operational performance of your full case acquisition pipeline, from first contact to signed retainer.
Are potential clients who encounter your firm actually reaching out? Or are weak landing pages and unclear contact paths causing them to move on?
How quickly and reliably does your firm respond to inbound inquiries? Every minute of delay increases the probability that a viable case calls your competitor.
Is your intake process consistently identifying strong cases — and filtering out weak ones? Or are both slipping through unpredictably?
What percentage of consultations become signed cases? And how much of that conversion rate is being determined by operational factors rather than case merit?
Can firm leadership see exactly how the case acquisition pipeline is performing? Or are decisions being made without reliable data?
Your answers produce a Case Acquisition Performance Score from 0–100, and classify your firm into one of four operational tiers. Most firms are surprised by what they find.
The leads were never the problem.
The demand was already there. The inquiries were already coming in. The marketing was doing its job. The leak was happening inside the firm — in the gap between inbound call and signed retainer — and it was completely invisible because no one was measuring it at that level.
Your scorecard results show you exactly where that gap is. Most firms are surprised by what dimension is causing the most leakage. Almost none of them guessed correctly before they took it.
From your results, you can enter the Case Capture Leak Demo™ to see how a structured system handles the exact scenarios your scorecard identified — through a live AI intake prototype built around your practice type.
No cost. No sales call. Immediate results.